New Tessenderlo Group website goes live on SDL Tridion Web Content Management System
30 October 2008
Brussels, Belgium
SDL Tridion today announces the launch of the new Tessenderlo Group’s global website (www.tessenderlogroup.com) on its WCM solution, R5. SDL Tridion partner Amplexor was responsible for the implementation. The new website reflects the international character of the company and offers a highly user friendly web experience to all website visitors of the multinational with more than 100 branches in 20 countries.
New website offers easy to find information and highly user friendly web experience
The new website is designed to persuade both existing and potential customers by offering easy to use product finders directly linked to relevant contact details. To serve the broad variety of stakeholders of Tessenderlo Group, all departments can manage their own dedicated section to effectively communicate with and serve the specific needs of their target audiences.
Michaël Vandenbergen, corporate communication manager of Tessenderlo Group commented: “Our new website reflects the international character of the company and SDL Tridion’s WCM solution enables us to serve visitors, according to their individual needs. For the near future, the BluePrint technology will enable us to rapidly migrate all subsidiary websites without compromising the integrity of our global brand.”
“We are very pleased that Tessenderlo Group decided to partner with SDL Tridion and Amplexor for its new global web presence. The SDL Tridion global WCM solution allows Tessenderlo Group to communicate and serve existing and potential customers efficiently while remaining in full control of its corporate brand,” said Ronny Kenens*, Director SDL Tridion Belgium.
Tessenderlo Group is an international chemicals company with around 8,100 employees. The group is a world and European leader in most of its product areas with a consolidated revenue totaling 2,4 billion EUR in 2007 from its three business groups (Chemicals, Plastics Converting and Specialties).
(*) Permanent Representative BI-Consult Int. bvba