Gartner

Gartner, Inc. delivers the technology-related insight necessary for its clients to make the right decisions, every day.

Gartner research publications

Request for a free copy

SDL Tridion offers publications featuring both Gartner research and our own content on the latest trends in online marketing and Web Content Management. Currently, you can order publications on the following topics:

  1. The new Web economy: engaging customer passion
  2. WCM and portal integration: delivering value to business
  3. WCM and Web analytics
  4. The Web reaches the world and the world reaches for the web
  5. Improve e-marketing with online forms
  6. Differentiation through your online channel: stand out from the crowd
Contact marketing@sdltridion.com for your free copy of one or more of these publications. Depending on your location, you should receive it within one week.

The new Web economy: engaging customer passion

Subjects in this publication:

  • How Web busines models are increasing their impact in the Web 2.0 era 
  • The new Web economy: engaging customer passion

WCM and portal integration

Subjects in this publication:

  • Web Content Management and Portals: Collusion Not Collision
  • Web Content Management and portal integration: delivering value to business

WCM and Web analytics

Subjects in this publication:

  • Put Web content to work with analytics
  • Pushing the right content to the right people at the right time for the right purpose
  • The 5 Ws of Web analytics

The Web reaches the world and the world reaches for the Web

Subjects in this publication:

  • Three content technologies can aid CMOs' customer communications work
  • The Web reaches the world and the world reaches for the Web
  • Atlas Copco creates a showcase global Web content management system with SDL

Improve e-marketing with online forms

GartnerConnects1

Subjects in this publication:

  • Forms technology to transform customer communication
  • Improve e-marketing with online forms

Differentiation through your online channel: stand out from the crowd

GartnerConnects1

Subjects in this publication:

  • E-marketing improves the customer’s buying process
  • Differentiation through your online channel: stand out from the crowd
  • Achieving marketing business objectives with SDL Tridion (Yamaha)

Market scope for WCM 2007

Gartner, Inc., leading industry analysts, gave us a positive rating for Web Content Management.

14 vendors are evaluated in Gartner’s “MarketScope for Web Content Management, 2007”*. Referring to the WCM market, the report cites: “the technology is becoming interesting again, and the sector is enjoying double-digit growth." We think Gartner’s positive rating of SDL Tridion validates the impressive growth and momentum we have achieved as a company in the last year, from the establishment of our US headquarters in New York to the addition of many high profile brands in our customer roster.

* Gartner, Inc. “Market Scope for Web Content Management, 2007”, by Lou Latham, January 30, 2007.

Target audience marketing

Solution: Maximize the online user experience.

Localized marketing

Solution: maximum levels of localization are necessary for today’s global marketing.